Are K-cups driving a U.S. coffee consumption decline? Probably not

Yes, Americans are drinking less coffee overall, the first decline in U.S. coffee consumption in six years. And no, it's not some earth-shattering trend, according to a report in Roast Magazine. According to a biannual report released by the USDA, coffee consumption will drop in 2015-16 from 24 million 60kg bags to 23.7 million. While the decline is slight, it makes the United States the only top coffee-drinking country to see demand fall after steady growth. The reason, according to the espresso…
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