Thursday, August 6, 2015

Target launches location-tracking deal app feature

Target Corp. rolled out its "Target Run" app feature Wednesday that tracks a shopper's real-time location in the store to send them coupons and purchase recommendations. The updated Target app uses egg-sized beacons on top of shelves to let shoppers know when there's a deal nearby. A deal on Hershey's bars might pop up on a shopper's phone when perusing the candy aisle, for example. The Minneapolis-based retailer is testing the technology in 15 Twin Cities stores and in 50 locations throughout…
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http://memphissmbmedia.blogspot.com/2015/08/target-launches-location-tracking-deal.html from Memphis SMB Media

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